On a Bronze medal, 1 ¼ inches in diameter, an oriental dragon behind a grove of bamboo trees above the inscription “REPUBLIC OF VIETNAM SERVICE”. On the reverse, a crossbow surmounted by a torch above the arched inscription “UNITED STATES OF AMERICA”.
The ribbon is 1 3/8 inches wide and consists of the following stripes: 1/8 inch Primitive Green 67188; 5/16 inch Air Force Yellow 67103; 1/16 inch Old Glory Red 67156; 5/32 inch Air Force Yellow; center 1/16 inch Old Glory Red; 5/32 inch Air Force Yellow; 1/16 inch Old Glory Red; 5/16 inch Air Force Yellow; and 1/8 inch Primitive Green. Criteria
See Army Regulation 600-8-22, Military Awards.
The following are authorized components and related items:
a. Medal (regular size): MIL-DTL-3943/230. NSN 8455-00-926-1664 for set which includes a regular size medal and ribbon bar.
b. Medal (miniature size): MIL-DTL-3943/230. Available commercially.
c. Ribbon: MIL-DTL-11589/151. NSN 8455-00-926-1530.
d. Lapel Button (metal replica of ribbon bar): MIL-L-11484/69. Available commercially.
e. Streamer: MIL-S-14650. Manual requisition in accordance with Chapter 9, Army Regulation (AR) 840-10. Background
a. On 21 August 1964, the Deputy Chief of Staff for Personnel (DCSPER) requested that The Institute of Heraldry provide proposed designs for the possible adoption of a Vietnam Service Medal. Proposed designs were submitted to DCSPER on 29 September 1964. The Vietnam Service Medal was established by Executive Order 11231, dated 8 July 1965. The design approved by the Office of the Secretary of Defense, 12 July 1965, and the policy for award was promulgated by DOD Directive 1348.15, dated 1 October 1965.
b. The design, created by Miss Mercedes Lee, includes bamboo trees which are adapted from the flag of the President of Vietnam and the half-concealed dragon represents the subversive nature of the conflict. The crossbow, on the reverse, is the ancient weapon of Vietnam and the torch of the Statue of Liberty is a symbol of the United States devotion to liberty and freedom. The yellow ribbon with three vertical red stripes suggests the color of the flag of the Republic of Vietnam. The green border on each side alludes to the jungle of that Country.
c. Soldiers receiving the Vietnam Service Medal are authorized to wear a bronze star to indicate each campaign. There are 17 designated campaigns during the period of 15 March 1962 through 28 January 1973. Units which receive campaign credit for any of the campaigns would display a streamer with inscription as shown on the unit's lineage and honors. The designated campaigns are:
Vietnam Advisory 1962-1965
Vietnam Defense 1965
Vietnam Counteroffensive 1965-1966
Vietnam Phase II 1966 - 1967
Vietnam Counteroffensive Phase III 1967-1968
Tet Counteroffensive 1968
Vietnam Counteroffensive Phase IV 1968
Vietnam Counteroffensive Phase V 1968
Vietnam Counteroffensive Phase VI 1968-1969
Tet 69 Counteroffensive 1969
Vietnam Summer-Fall 1969
Vietnam Winter-Spring 1970
Sanctuary Counteroffensive 1970
Vietnam Counteroffensive Phase VII 1970-1971
Consolidation I 1971
Consolidation II 1971-1972
Vietnam Cease-Fire 1972-1973
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